Why did Trump win?
A HUGE reason - negativity drives down numbers.
When candidates “go negative” they're not increasing voter turnout, but decreasing their opponent’s turnout.
Negativity is especially effective for republicans, based upon U.S. demographics, because in order for them to win the presidency they must decrease democratic turnout, which means as a republican candidate you want to attack the democrat HARD. Trump was effective at this.
I would argue democrats shouldn’t focus on attacking their opponent because let’s be honest, Grandma will still turnout to vote on her way to King Kullen to take advantage of the 2 for 1 sale on raisin bread.
Obama was effective in 08 because he offered a hopeful message to America, he went negative at times, but overall his message was positive.
If Hillary had a more positive message, I believe she would be the one putting her hand on the bible to give the oath of office.
Focus on the positive.
Don’t tell us why 50% of Americans are racist, sexist, and homophobic for supporting Trump. This negativity will ensure Trump wins again.
Tell us your more optimistic message for America.
When Trump supporters shouted, “BUILD THE WALL”, “LOCK HER UP”, or my personal favorite “DRAIN THE SWAMP.” Democrats should have shouted, “LOVE TRUMPS HATE”, “SMASH THE GLASS”, and “LIVE THE DREAM”.
In your daily life choose optimism over pessimism. Love over hate.
As my main man once said,
It might be hard to be optimistic right now as a democrat, but there are a million reasons to still be so.
If Hillary and Obama can find optimism so can you.
Ultimately we don’t know what Trump will do - the only thing he's consistent about is attacking Rosie O'Donnell - so maybe he actually does love "the hombres and the blacks and the muslims."
By being grateful because it's impossible to be grateful and angry simultaneously.
Anger may make you feel empowered in the moment, but will quickly subside into despair and division. Let's work to move beyond this. And it starts with you.
And recognize that many of the things you feel grateful for, whether it be the air you breath or your family's happiness, is a byproduct of our constitutional system, the very system that has now produced Trump.
Take the good with the bad, and recognize at the end of the day, it’s still mostly good.